The Beautiful Life Store was created with one intention: to make every visitor feel welcome, considered, and quietly delighted.
Since opening in October 2015 on 4th Avenue, Parkhurst, we have carefully selected homeware, fragrances, and gifting that combine beauty, quality,and everyday enjoyment. Each piece is chosen to bring joy to your life or as a thoughtful gift.
Step inside and enjoy complimentary champagne, a warm welcome, and an unhurried, personal shopping experience. Shopping online is just as special as every order is beautifully gift-wrapped and delivered across South Africa.
What We're Known For
Try your chosen Fragrance - Don’t like it, return it.
The finest fragrances of Provence.
